California Dreamin’

In Digital Graffiti’s twelfth year, the community of Alys Beach, Florida, along Scenic Highway 30-A welcomed digital creatives, filmmakers, designers, and lovers of art, technology, and design for its one-of-kind projection art festival. To kick off Illuminated+ on May 18, Alys Beach hired the team at The Idea Boutique and VIE magazine to host the Digital Graffiti Awards Party for the third consecutive year. Our team developed a new theme, California Dreamin’, with Coachella vibes, signature cocktails, flowers, balloons, and much more happening on the beautiful Gulf Green. The VIE pink carpet was rolled out as we welcomed guests and visiting artists from around the world.

The Idea Boutique planned and executed all branding, design, and event details for this DG Awards Party. We met and worked closely with some outstanding vendors who went above and beyond to achieve our vision! Many thanks go to the Digital Graffiti and Alys Beach teams for entrusting us to host our West Coast meets Gulf Coast extravaganza; Mingle 30A and Flowers by Milk & Honey for the most incredible balloon and floral decor and making fantastic photo opportunities for all our guests; Emerald Coast Wine & Spirits and Grayton Beer Company for providing libations and keeping our attendees from going thirsty; Roux 30A for providing the most mouthwatering sushi and small bites; Decadent Coffee and Dessert Bar for satisfying everyone’s sweet tooth with perfect bite-sized cupcakes; isidro dunbar Modern Interiors for making sure our guests had chic and comfortable seats to lounge on during our event; Bella the DJ for spinning the best beats and keeping the dance party going; 30A Photo Bus for allowing us to dress up Vita the Volkswagen to welcome our guests; Epic Photo Co. for the EPIC photo booth so everyone could take home a memory of the evening; Joe Cloutier for the handprinted surfboards that gave the entry a California vibe; 850 Event Rentals for the beautiful bar and tables for our guests; Micki Glenn and Alan Leblanc for capturing the evening in photos and video; and thank you to our bartenders, volunteers, and friends who came out and made it a truly amazing evening!

Click here to learn more about California Dreamin’.



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The Idea Boutique | Celebrating 27 in Business
The Idea Boutique | Celebrating 27 in Business